The brand is unveiling NEW amenities to better serve and customize the guest journey: SMG continues to boldly innovate ways to enhance the moviegoing experience.” Consumers want shareable, memorable outings. “SMG delivers the best of both worlds with a full-service, freshly prepared menu in a luxurious, fully-reclined theatre for a superior movie-going experience,” Head of Revenue & Marketing, Tonya Mangels noted. SMG is committed to winning movie-goers back with distinctive service and amenities in support of the future of theatre-going. Hand sanitizer stations have been installed throughout. SMG has developed new technology to allow for automated, contactless purchasing and guests will be encouraged to buy their tickets and purchase food online using the SMG mobile app. All theaters will have social distancing built into seat selections, and SMG will extend the gap between showtimes to allow for stringent cleaning and sanitizing of auditoriums and high touch areas. Team members will be required to have a health check prior to starting work and to wear protective masks as well as gloves when preparing or handling food. SMG locations will operate at 50% capacity and offer simple, safer ways to enjoy dinner and a movie in comfort. Re-openings follow a comprehensive team member training program and addition of new procedures. All touch points will meet or exceed current protocols and guidance from the CDC. Health and safety are unequivocally top priority. “Aligning with our vision to make a positive impact, we are proudly donating 10% of ticket, food and beverage proceeds from opening weekend (6/19-21) to the SMG One Story Fund, supporting team members in need.”

“We are ecstatic to safely welcome guests back to the thrill of movies on the big screen at SMG Theaters,” Founder/CEO Brian Schultz shared. Phase 2 will see SMG’s open June 26 in Arlington Lincoln Square, Dallas Royal Lane, and Pearland, TX as well Rocklin and Bakersfield, CA Marietta, GA Seminole and Sunset Walk, in FL.

Studio Movie Grill is excited to join fellow exhibitors in re-opening its Texas locations in The Colony and Tyler as well as Cit圜entre, Houston this Friday, June 19.

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